Background

Al-Siha is a growing e-commerce brand in Bangladesh, specializing in premium, health-conscious mangoes,dates and natural products. With a vision to build a trustworthy and consumer-friendly online store, Al-Siha partnered with Adestra to develop its complete digital branding from brand identity and website design to content creation and social media strategy. Our goal was to craft a fresh, clean, and premium brand presence that reflects product quality and builds customer trust.

Objectives

  • Establish a strong and consistent digital brand identity

  • Design an intuitive, mobile-first e-commerce website

  • Build customer trust through content, design, and social presence

  • Position Al-Siha as a reliable and premium source for safe fruits

  • Boost online engagement and customer retention through visual storytelling

Process

Brand Discovery & Strategy
  • Conducted brand vision sessions with the Al-Siha team

  • Defined tone, voice, target audience, and brand personality

  • Outlined visual goals based on competitors and market insights

Visual Identity Design
  • Developed logo, color palette, typography, and brand icons

  • Created packaging mockups and visual standards for online use

  • Built a branding guideline to ensure consistency across platforms

Website & Store Development
  • Designed a responsive e-commerce website with product showcases

  • Focused on clean UI/UX to improve user experience and trust

  • Integrated payment systems, order tracking, and SEO-friendly pages

Content Creation & Social Setup
  • Developed product content, banners, and social media visuals

  • Managed photoshoots of products and lifestyle use cases

  • Scheduled posts and promotions across Facebook and Instagram

Brand Launch & Marketing Push

  • Soft-launched the brand with promotional campaigns and offers

  • Built customer engagement using boosted posts and influencer outreach

  • Monitored analytics to guide future content and campaign tweaks

Results

  • Established a clean and trusted digital brand for Al-Siha

  • Website launch led to immediate order flow and repeat customers

  • Social presence grew with 5K+ organic followers in the first 3 months

  • Boosted audience trust with professional visuals and brand consistency

  • Created a scalable brand system ready for future product expansion

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Address

E-3, Genda, Savar, DHK-1340, Bangladesh

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